View Full Version : Naming of mountain dew.
Zilla
02-05-2009, 04:30 PM
I honestly had something to say on citrus drinks being named "Mountain" anything. Notice the knockoff brands also LOVE to put "Mountain" in the title.
Why?!
It's CITRUS!
When is the last time you've seen citrus fruit grow on a mountainside?
AND WHY IS IT GREEN?!
Actually, Mountain Dew is apparently named "mountain" due to it's popularity in Appalachia, something to do with bootlegging or something, but that STILL doesn't explain the green, and why every citrus drink feels the need to label their drink as "Mounain" this.
Even Shasta's knockoff comes in a green can and is called "moon mist"
This is standup material.
bluestarultor
02-05-2009, 04:36 PM
Well, when people hear "mountain," it brings to mind all sorts of fresh spring/meltwater, which has dominated the image of bottled water for ages. The fact that it's called "dew" as well brings images of freshness straight from nature itself, clean condensed water on a leaf. In short, they're trying to make it sound as refreshing as possible.
Basically, the idea is to name citrus soda after the coolest, most refreshing things possible, like mountains, mist, dew, the moon, etc.
Edit: Also, it's green because it's lemon/lime soda.
Fifthfiend
02-05-2009, 04:38 PM
Hey Zilla, don't you mean MTN DEW (http://en.wikipedia.org/wiki/File:NewMountinDew.jpg)?
Zilla
02-05-2009, 04:44 PM
Blue, you put the cart before the horse. Mountain Dew was around LONG before commercial mountain spring bottled water. Also, Mountain Dew is mostly made of orange juice concentrate, and they just add a ton of Yellow 5 or Yellow 40 or something to change it's color. LiveWire actually has a lot less dye than regular Dew.
MTN DEW makes me want to call it "Mutton Dew" which sounds very... unique.
Also, I miss livewire. That was the best drink ever, and "limited time" was such crap.
Why isn't it called "Island dew?" though? I think it would be a cool name, reflect more accurately where the ingredients come from, and still maintain the "freshness" appeal.
Pacific Island Stream, it's X-Stream!
Edit: apparently LiveWire is still available in some areas.
I don't see why they had to have only one winner in their DEWmocracy promotion, I personally liked all three flavors. :/
Islands are for chillaxin. Mountains are for being extreme with your extreme self all extreme like.
Nique
02-05-2009, 05:21 PM
I suppose it's just brand recognition at this point, with little or no consideration for sensibility of any kind.
I mean, Mountain Dew: Pitch Black? (which was awesome) yeah, why even go with 'Mountain' anything. Maybe like... 'Grape Dew' from grapes grown near a nuclear reactor?
Fenris
02-05-2009, 05:29 PM
Don't talk shit about Dewsky.
Marelo
02-05-2009, 05:29 PM
The MTN Dew thing just angers me. I don't know why. I don't even like Mountain Dew, yet that sequence of letters enrages me.
bluestarultor
02-05-2009, 05:57 PM
The MTN Dew thing just angers me. I don't know why. I don't even like Mountain Dew, yet that sequence of letters enrages me.
Well, it IS an abbreviation found on maps. I'm not saying I like it, either, but it's established. I mean, they could have gone for total symmetry and done "Map deW" or something. Would have ruined their brand name, but a lot of brands are switching up on that. Have you seen the new Pepsi symbol? It looks like if Saturn started making soda instead of cars.
As for the cart before the horse, I'm sure people have been drinking fresh mountain water for much longer than the bottled water industry, anyway, but I will concede the point that the bottled mountain water craze started with a specific brand from a specific spring that was so pure chemists used it because it was cheaper than distilled water. I forget the name.
Edit: Still looking for the name of the stuff I was talking about, but apparently, bottled water has been around since the sixteenth century (http://en.wikipedia.org/wiki/Spa_(mineral_water)).
The Argent Lord
02-05-2009, 05:58 PM
Mountain Dew’s name is a previously-existing euphemism for moonshine, which likely traces back to Ireland (see the Irish folk song “The Rare Auld Mountain Dew”), and has generally been marketed to highlight its potency. It was originally marketed as “zero proof moonshine” and had pictures of hillbillies on the bottle until 1973.
So yeah...
Osterbaum
02-05-2009, 06:01 PM
MTN Dew is immensily retarded. I bet someone there figured "Hey, kids these days are all into these cool shorter versions of words that don't really mean anything." Or whatever.
Why isn't it called "Island dew?" though? I think it would be a cool name, reflect more accurately where the ingredients come from, and still maintain the "freshness" appeal.
How about "Picked-by-under-paid-people-somewhere-far-away-but-let's-imagine-it's-a-mountain Dew".
Zilla
02-05-2009, 06:28 PM
underpaid? How much are you willing to pay someone to pick fruit? I mean, really, there's no skill involved. It's not a high-demand job.
Island springs are also a source of fresh water, plus islands have that vacation appeal. I guess it does change the image because it goes from a harsh, cold climate (one that citrus ingredients can't grow on) to a balmy, relaxing climate.
One thing to say: It's called mountain for one reason, which my dad so eloquently put it in the local grocery store:
"It's grizzly pee."
Fifthfiend
02-05-2009, 07:06 PM
underpaid? How much are you willing to pay someone to pick fruit? I mean, really, there's no skill involved. It's not a high-demand job.
And now, your moment of Libertarian Zen.
POS Industries
02-05-2009, 07:19 PM
And now, your moment of Libertarian Zen.
Well, it is a popular drink in the south, and we all know how they've historically felt about paying people to pick anything.
Fifthfiend
02-05-2009, 07:27 PM
how they've historically felt about paying people to pick anything.
Hey man there just wasn't any demand for people to do it for gettin'-paid-money, on account of all those helpful fellows around who were happily doing it for free.
Magus
02-05-2009, 08:01 PM
Was there really a need to abbreviate Mountain? Is this because of the recession? It's because of the recession, isn't it.
MTN DEW IS XTRM
I was going to surmise that it was called Mountain Dew because it was originally manufactured in a mountainous area, but I'm not sure how mountainous Knoxville, Tennessee is. I'll just guess they're referring to the Appalachians at best.
Zilla
02-05-2009, 08:05 PM
In which case, Sierra Mist is apparently far surperior, considering the magnitude.
I guess the best drink ever would be something like Everest Tempest, or K-2 Hurricane.
Those are catchy names...
Fifthfiend
02-05-2009, 08:10 PM
They should name a soft drink Cancer.
"The soft drink so extreme IT WILL MAKE YOUR BODY KILL ITSELF"
Or oh!
SYPHILIS
"It'll set your body on fire!!"
Mr.Bookworm
02-05-2009, 08:12 PM
Hey man there just wasn't any demand for people to do it for gettin'-paid-money, on account of all those helpful fellows around who were happily doing it for free.
You are a horrible person and you and POS are going to burn together in hell.
Also, me and my friends call it TLA Dew nowadays.
POS Industries
02-05-2009, 08:29 PM
you and POS are going to burn together in hell.
Burn like the fire in our hearts.
Zilla
02-05-2009, 08:31 PM
<necessary gonorrhea joke.>
Was there really a need to abbreviate Mountain? Is this because of the recession? It's because of the recession, isn't it.
You thought buying vowels was limited to game shows?
BitVyper
02-06-2009, 01:38 AM
I think just for you guys, the next game I run will have a Mount Dewm.
Mirai Gen
02-06-2009, 03:47 PM
Someone run a still from the movie in a green filter, I have to go to work in 14 minutes.
Professor Smarmiarty
02-06-2009, 04:29 PM
They should name a soft drink Cancer.
"The soft drink so extreme IT WILL MAKE YOUR BODY KILL ITSELF"
Or oh!
SYPHILIS
"It'll set your body on fire!!"
There's already a drink called Sars. It foams inside your throat which we find quite appropriate.
Arhra
02-08-2009, 06:08 AM
Have you ever had it?
Its fantastic.
Lady Cygnet
02-08-2009, 07:03 AM
You thought buying vowels was limited to game shows?
I think I love you.
On topic, I think they changed the name of MTN Dew to make it easier to text.
P1: Brng soda
P2: Wht knd?
P1:MTN Dew
P2: Ok
See?
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